Combine dry ingredients and mix well.
Add milk, melted butter, eggs, and vanilla to dry ingredients.
Knead the dough until smooth and elastic.
Let the dough rise until doubled in size.
Prepare the filling by mixing cream cheese, powdered sugar, strawberries, and lemon juice.
Roll out the dough and spread the filling evenly.
Sprinkle cinnamon and brown sugar on top of the filling.
Roll the dough tightly into a log and cut into rolls.
Place rolls in a greased baking dish and let rise again.
Preheat the oven and bake the rolls.
Let cool slightly before applying glaze.